Our Solutions

Make Every Pause
a Branded Experience

Engage and delight consumers with a dynamic, non-disruptive ad unit that puts the viewer in control of the ad experience appearing when they pause content during Live, OnDemand, or DVR programming across DIRECTV & DIRECTV STREAM.

  • Unique Opportunities
    to seize the moment

    Never miss a moment to shine when you want to reach your audience.

    Drive Brand Awareness: Run across all networks and households for optimal scale

    Own the Moment: Take over the viewer’s screen with 100% share of voice and exclusive ownership of every pause ad moment

    Reach Target Your Audience: For a more targeted approach, segment your audience to only reach desired households

  • Engage & Delight Viewers

    Make your experience shoppable, straight from the comfort of the couch.

    Utilize a QR code with your Pause Ad to increase engagement and allow consumers to take immediate action. Our team of subject matter experts can build out your branded pause ad and custom QR code with proven best practices. 

  • Custom
    Creative Solutions

    Develop your personalized brand experience.

    Tap into DIRECTV’s white-glove design services to create custom branded experiences. Leverage existing creative assets and QR codes, or we can help you build them out from scratch.